Television Audiences - Summary

Televison Audiences in 2010's:

- Channel loyalty is extremely low as there is lots of channels to choose from
- Netflix is becoming more used as you get to pick and choose what you want to watch and when you want to watch it.
- The program will provide a reason why people should tune in. 
- The television audiences are a lot more segmented in comparison to the 1960's 

Television Audiences:

- There are a a lot of different options for people to pick from now eg. live TV, recorded on PVRs, streaming online etc. 
- Audience would feel less pressure to always sit to watch TV or to record a program in time as they can control what they do. E.g watch a program whenever on catch up or Netflix.
- Tv shows or the channel its on can target a specific audience e.g cbbc or cbeebies.
- The channel could also be for a specific genre e.g comedy central or 4music.
- Mass audience channel - channel with a large audience e.g itv or bbc


Personal identity:

- Ensemble casts don't use simple villain and hero roles that enable to identification with role models e.g cuffs doesn't offer simple villain and hero roles.

Social integration and integration:

- A stubsitute for real life interaction
- Can also lead to discussions

Entertainment:

- People may watch things for entertainment, escapism, leaving real life and going into a fictional or fantasy world and much more.

Surveillance 

- E.g shows like 'Cuffs' can show the audience things they not familiar with e.g the job of a police officer.

Active audiences/response and interperation:

- Active - asking questions about everything
- Passive - accepting whats happened and just watches
(nower days we tend to be more active then the 1960's.)
- Seconding screening - e.g watching 'I'm a celeb' but also on social media texting about it.
- Voting apps/on phone - an easy way to get you involved in the program

Reviews on cuffs: